Contacts

Elizabeth Barton-Fongemie - 860.724.2649 x 11 - liz.pme-events@snet.net
Patti Minglin : 630.209.2524, pminglin@comcast.net

Nickelodeon's ParentsConnect.com, Presenting Sponsor Of M2Moms®-The Marketing To Moms Conference, To Share Its Winning Strategy For Connecting With Today's Moms

Hartford, Conn. - July 15, 2008 --Nickelodeon's ParentsConnect.com, an online resource for parenting advice and community, is the Exclusive Presenting Sponsor of the 4th Annual M2Moms®-The Marketing To Moms Conference, October 22-23, 2008, Chicago Cultural Center. M2Moms® is the premier national marketing conference designed to provide brand leaders and marketing executives the information, insight, content and connections they need to drive sales and build share in the lucrative moms' market.

“Moms are not only embracing the digital world, but are leaders in consuming content, using interactive applications, and making digital connections,” said Tanya Van Court, senior vice president of Parents and Preschool Online, for the Nickelodeon/MTVN Kids and Family Group.  "To successfully market to today's moms, brands must understand their complicated roles as women and mothers, and provide them the resources they need to build their own communities and connections.  As Presenting Sponsor of M2Moms®, the Nickelodeon Kids and Family Group and ParentsConnect will share our learnings in connecting with this audience and creating a place where moms can support each other.”

“No one knows better than Nickelodeon’s ParentsConnect.com how to engage mom in the digital space. They have created an exciting platform that gives them a unique perspective on mom as a consumer.” says Elizabeth Barton-Fongemie, vice president of sales for PME® Enterprises, LLC, producers of M2Moms®.   “We are honored to have them join us as Exclusive Presenting Sponsor and look forward to having them share their knowledge and expertise on the M2Moms® stage.” 

The 2008 conference will give brand executives and marketing decision makers direct access to marketing-to-mom thought leaders in a stimulating and productive learning environment that includes top-notch speakers and presenters, solution-based workshops, drill-down discussion groups and unique networking opportunities.

In addition to Exclusive Presenting Sponsor Nickelodeon's ParentsConnect.com, Associate Sponsors include 360 Public Relations, Ketchum, Draftfcb, Destination Maternity ... A Pea in the Pod, Mimi Maternity & Motherhood, SheKnows.com, The Bump Media, Inc., American Baby, About.com and Paramount Market Publishing.   Break Sponsors include WonderGroup, iMoms.com, Scholastic Parents Media, Care.com, Child’s Play Communications, MommyCast, Work It, Mom!, Grandparents.com and Mom Central Consulting. Showcase Sponsors are General Growth Properties, DoubleClick Performics, MomsEyes and School Family Media. Getty Images is the Imagery Resource and Snippies is the conference Video Journalism Resource.

M2Moms is produced by PME Enterprises, Hartford, CT.