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Nan McCann : 860.724.2649 x13
Patti Minglin : 630.209.2524, pminglin@comcast.net

Marketers to Moms Experience Unique Learning and
Networking at M2Moms

Hartford, Conn. - September 22, 2005 - M2Moms -- The Marketing to Moms Conference, October 17-18 at the Chicago Cultural Center, will feature industry experts sharing insights on today's mom to help businesses learn how to increase share in the $1.7 trillion dollar mom market. The conference also offers enriching opportunities for attendees to network through creative workshops and special events generally not found in other business-to-business forums.

M2Moms participants will enjoy a private performance of The Momologues 2: Off to School, a hilarious sequel to the highly-acclaimed original comedy The Momologues which tells the tales of four women experiencing motherhood. Momologues 2 provides a candid, comical view of elementary school from mom's viewpoint and has been a huge hit since its debut in the Boston market last spring.

Best selling author and founder of Spiritual Parenting, Mimi Doe, will bring a refreshing perspective to marketers targeting today's mom in her M2Mom session. Doe says, "Women hunger for happiness and a deeper more meaningful way of living. Women want tools and products that bring more soulfulness, simplicity and order to their families." Doe is the author of five books, has a weekly segment on the Hallmark Channel and has been featured on the CBS Early Show and Oprah. M2Moms attendees will also receive a copy of her latest book, "Busy But Balanced".

"Moms are the role models-if they model good diet and exercise behaviors their family will often follow their lead," explains Lisa Stone, Founder and President of Fit for 2, Inc., and a nationally recognized expert in pre and postnatal fitness. Stone will put attendees into mom's exercise shoes with between session stretches and an in-place routine designed to simulate the postnatal work out experience. She also plans a Wake Up and Walk morning event in Chicago's beautiful Millennium Park.

M2Moms is presented by Parenting magazine and title sponsored by Ketchum and ClubMom. Associate sponsors include Lucid Marketing, WSL Strategic Retail, EPM, Kimpton Hotels and Resorts, Content That Works and Paramount Market Publishing. Getty Images is the imagery resource and Real Savvy Moms is the lunch sponsor.

M2Moms is produced by PME Enterprises, Hartford, CT

The Nation's Premier Conference on Marketing to Moms!
Get the Info, Insight, Content & Connections you need to drive sales & build share in Moms' $1.7 Trillion Annual Purchasing.
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